Archive for ◊ January, 2011 ◊


• Saturday, January 01st, 2011

Have you been looking for the perfect favor for that event you’ve been planning? Just can’t make up your mind? Need something with WOW factor that fits in the budget? Customized silicone wristbands are the perfect solution! These wristbands are perfect for fundraisers, birthday parties, sport events or showing support for that cause or organization.

The customized message on the wristband makes this favor a keepsake to treasure. Show team spirit with your team logo, or a child’s name and the date of a birthday party, or a band name for that concert. Advertise for your cause like cancer awareness or any other cause or organization. The message can be on the front, on the back, and on the inside as well. Completely customize the color or colors, swirl them or even make them glow in the dark!!! Find the style you need. Choose from debossed, color coated, ink injected, printed or embossed.

Support the American economy by choosing the American made wristbands. Do you prefer an environmentally friendly favor? Our Eco Bands are made of 100% recycled silicone and help prevent allergic reaction because they are latex free and contain no lead. Some favors can be costly and cut into the budget. But that’s what makes silicone wristbands at such a life saver! The perfect solution as low as .09 cents each right at your fingertips. Save time, money and sanity!!! Go online, customize your order, and relax knowing you’ve completed the task of finding that perfect favor that meets the budget!

With the low cost of silicone wristbands your fundraiser is sure to be a success. Keep them talking about the event long after it’s over. Every time someone sees the wristband let the memories begin. So if you’re looking for that perfect favor – look no more, silicone wristbands are just what you need!!!

About the Author
George Pettit is a journalist and marketing specialist from New Caledonia. He is often writing about promotions, marketing, promotional products such as lanyards, silicone wristbands, key chains and similar.


• Saturday, January 01st, 2011

Getting ideas for fundraising, that pay off, is usually one of the most trying decisions you reach in this process. There are thousands of options.

You need to deal with this decision like a small business. However, you would like to keep it fun! Fun is part of fundraising; you dont plan to make it all drudgery for your volunteers.

One matter to consider is a core ‘anchor’ fundraiser, such as a online store set up to take sales year around, as way to keep generating funds each month. Some companies maintain a terrific catalog of online stores to take from and there are even ones with cash back to the customer! That adds worth! Then, add more fun to promote, short term quick cash ideas like the ‘arrest your friends at high school football game”, or the “church bake sale”.

Treating it like a small business means that you need to maintain a Written Project Plan that lays out everyone’s roles and responsibilities, make use of motivated volunteers and equip them with everything they need to do a splendid job.

1. You need to be able to communicate what you are doing and why in fewer than two sentences. State what your fundraiser is all about and make certain there is a compelling call to act; this sentence needs to be used in next to all your interaction in relation to your fundraiser.

2. Decide in advance what your options for publicity are, can you get aid of an already existing website? Are there area newsletters or other free communications that can be used? Are there a few gatherings where this project can be announced and kicked off?

3. You furthermore need to consider safety; every idea for fundraising needs to exclude all risk taking, all door to door sales activities must include an adult, so while laying out your project plan be certain to caution against something risky.

4. Within your Project Plan you additionally need to appoint a given time line, a definite start and end date. Use 3 complete weekends and the 2 weeks in between them, it’s sufficient enough to get the word made known to one and all, but brief enough to not thoroughly exhaust your volunteers. You need enthusiastic volunteers, if they aren’t excited, your sales suffer.

Tips: While taking into consideration real merchandise or service ideas for fundraising remember quality, quality adds significance and a valuable service or product means more purchases and more money for your organization in the long run. You will need the total neighborhood involved in the fundraiser’s success, and top quality will help make that take place, giving the neighborhood something they can all move behind.

Also try to vary your sales, the more options a population has the more often they are likely to buy from you. Which is one reason an online store can be profitable, there ought to be 100’s of stores to pick from. Wide varieties of fundraisers can succeed, but remembering to take in the vista from a customer prospective can open up wallets that commonly stay closed.

Give high ranking priority to any ideas for fundraising that can generate profits year around with no further sales activities, perhaps simply a reminder now and then to support us while you shop online.

A year around strategy, that has a central ‘anchored’ focus, and after that a few supplementary lesser “fun” fundraisers, can be converted into the answer to providing the funds your organization needs to function.

About the Author
BEST “anchor” idea for fundraising
Hundreds of stores, travel to music, cell phones to internet services.
Your fundraiser makes a percentage on it all!
Learn more here!


• Saturday, January 01st, 2011

Fundraising lollipops are one of the easiest, most basic products to sell. If you need a quick sale and are not in need of making huge amounts, lollipop fundraisers are perfect. And, despite common misconceptions, every major fundraising distributor sells wholesale fundraising lollipops.

Lollipop FundraisersYou do not need to know a wholesaler. For the most part all lollipop fundraisers are the same in that you are purchasing bulk lollipops in case quantities at discounted prices and re selling the lollipops for a profit. This type of fundraiser is also known as direct sales since you will have the lollipops in your possession and will hand them directly to the customer when they pay you.

Fundraising lollipops come in an enormous variety of flavors, styles and shapes. If you want to hold a lollipop fundraiser, you will find a lollipop perfect for your group. Typically your group will double it’s investment for a lollipop fundraiser. When you double your money, it is considered making 50% profit.

The average fundraising lollipop retails for 50 cents. Your cost is usually 25 cents per lollipop. As you can see, you are selling the lollipops for two times what you are paying for them. Lollipop fundraisers are great for elementary schools and sports teams. They are wonderful for any fundraising group that involves children. They are especially attractive if part of your target sales market includes children.

Lollipop fundraisers are easy because most everyone will eat a lollipop now and then. They are very inexpensive and have fairly long shelf lives. The 50 cent price point means people can and will but multiple units and the sheer variety of shapes and flavors mean you can offer different lollipops and keep everyone happy with fresh ideas. Here are questions to ask when choosing a lollipop fundraising company:

  • What is your minimum order?
  • Is there a delivery charge or shipping fee?
  • How long does it take to get lollipops?

Armed with those simple answers you will be ready to start your lollipop fundraiser.

About the Author
Owner of Easy Fundraising Ideas. We have helped thousands of groups with Lollipop Fundraisers.


• Saturday, January 01st, 2011

Although fundraising seems like a frequent and simple task, there are far too many common mistakes made while running one. That’s where I come in: This is your 10 step guide to running a successful fundraiser.

1. Reasons for Fundraising
Without a will there is no way. Whether your school needs a new playground, a cheaper field trip or new sports equipment a fundraiser is the way to go. If you’re raising just for some extra money, people are less willing to participate. If, however, there is a good reason to fund raise, to better benefit the children, participants will be much more generous. A reason is the key aspect of school fundraising because without a reason, there is no real need for the fundraiser.

2. Fundraising Personnel
There are many decisions to be made, and responsibilities to be taken: fundraisers wouldn’t function without volunteers. The PTA or PTO generally organize these events and as a team a successful fundraiser could be held. Without the fundraising personnel, certain key aspects wouldn’t be worked out such as:

* Picking the fundraiser * Sending out order forms * Collecting/depositing money and * Delivery

It is up to a great team to meet your goals, which brings me to my next point…

3. Goals
Unrealistic goals can bring plenty of disappointment. Set goals that are appropriate; base these goals on your past fundraisers, children’s general motivation etc. A major problem is setting goals that don’t seem worth even trying for. A reasonable goal that all teachers, parents and children could manage will lead to confidence, a key sales skill!

4. Products
Products are also very important in a fundraiser. Selling child-adult appropriate products such as books or cookie dough are far more popular than say, socks. Picking the right company with the appropriate products can mean more sales, and we all know what more sales means.

5. Decide how to raise the money
There’s the old fashion door-to-door, there’s also product sales through catalog, or a classic bake sale. Some ways can be more successful than others; if you have friendly and generous neighbors, the door-to-door is best. Bake sales are good but don’t generally make as much money. Once you’ve decided your products, and how to raise the money, you can begin to promote your fundraiser.

6. Promotion
If nobody knows that there is a fundraiser, what are the chances that they’ll participate. The more advertising done, the more successful your event will be. With tons of advertising, two benefits come along: Firstly, the idea gets stuck in their head, guilting them to buy more. The other benefit is that the more they know about the fundraiser, the more willing they are to pay up. Knowing details reassures them, and lets them feel more in charge. By knowing exactly where the money is going etc. they are more free with their money. Also, the fundraiser needs to be promoted to the children, to excite them, getting the pumped up to succeed!

7. Media
Media can help you earn some more cash, if you’re even simply mentioned in a local newspaper, more customers will notice this, and urge to donate/purchase. By simply drawing up a press release, more promotions will be made. Being on TV can also excite and encourage the students.

8. Asking Questions
Asking yourself appropriate and important questions are very important especially when it comes to hidden costs:

* What is the guarantee for the product? * Is there/what is the shipping cost? * How much profit per item do we receive? * When will we receive our payment? * What type of payments will be accepted? * How long until the products arrive? * How will they be sorted and packaged for delivery? * What are our deadlines?

9. Timing
If one neighbor is visited at 4pm by student A and decides to buy 2 chocolate bars to support A’s fundraiser, when student B comes at 4:30pm, he’d of already bought what he wanted. This theory also works on a larger scale; therefore, the sooner your fundraiser is done (in the fall) the better. In order to have as much revenue as possible, a second-third week of September fundraiser will be a great success. Also this way the students don’t need to freeze in the later months! Timing is also important to ensure payments are all received on time and shipments all meet their deadlines. Timing has to do with organization, bringing me to my final step to a successful fundraiser.

10. Organization
We have been taught to organize since kindergarten, so this seems like a simple thing to do, however as members of PTA etc. many projects on the go can mean being disorganized. Not all the responsibility can be put on the kids – Teachers must have the kids obey all deadlines to ensure easy communication with the company and with the parent-customers.

Bonus #11: Have fun!

About the Author

Andie Campbell is a marketing associate at Green Students Fundraising. She has a passion for the environment and business and is a school fundraising expert.


• Saturday, January 01st, 2011

School fundraising is important. We all know that. Few school projects can take flight without the critically funding provided by the various fundraising initiatives launched by school PTAs or school PTOs. There are many types of fundraising initiatives and can be differentiated between product and non-product fundraisers. This article focuses on product sale fundraisers.

The reason why I feel an article like this is so critical is that turnover is so high in PTAs. With membership turning over almost entirely every year, mistakes and the lessons learned are rarely passed along. In order to help make all our school fundraisers more successful and launch all our necessary projects, I hope in creating this list that schools will better achieve their goals. So enough blabbering, here is the top ten list on the mistakes you ought to avoid and be successful from knowing it.

1) Promotion or the lack thereof School fundraisers that are well planned and researched often fall short in promotion. Marketing is critical for all successful businesses and is preached to all those in the business community. Making something is worthless if no one knows what you are doing. The message here is you definitely have to make a plan to promote your school fundraiser. Choose not to and you may as well not run one at all. A few ideas are letters sent home to parents or an email blast.

2) No Goal Choosing a goal, a realistic one, is important. School fundraising PTA’s often set goals that are far too unrealistic, often on the high side. If you need to raise $X, you need to get an idea of how much you need to sell. A simple formula is X = Profit Margin x Sales. If you have a profit margin of 40% and need to raise $10,000, you will need to have your community pay $25,000 to you, assuming there are no other fixed costs. Putting it this way may will make for more realistic goals, goal that are achievable.

3) Not Communicating What You Are Raising Money For One thing everyone who buys a product from a school fundraiser wants to know is what am I helping to accomplish. Fundraisers for a school PTA are good, but to build a school garden might be more attractive. Communicate this in your promotion. All you volunteers will be more motivated to sell products and communicate the project to their customers if they believe in it. This also fits into planning, plan this in advance. Talk to everyone involved. Set a goal everyone will work together to achieve.

4) Selling The Wrong Thing You could have done points 1 to 3 perfectly but are selling coal (or any other unattractive thing). With many schools moving away from chocolate, you will have to look to offer things that are in deman. For example, Green Students Fundraising (green fundraising) offers green products which are in demand today. You may also want to focus on products that are staples, such as coffee or cleaners, that people already need to buy in times when the economy is doing poorly.

5) Focusing On The Wrong Numbers One thing most PTA’s preach is profit margin and they are right, high profit margins are better than lower ones. More money from what is sold that stays with the group is best for the group. But there is one big caveat and here it is; selling products that are overpriced are far less attractive than those priced affordably. If you buy a chocolate bar for $1 and sell it for $2, your profit margin is 50%. If you sell it for $3, your profit margin is 66.7%. But in order to boost that profit margin, you are likely to turn away a lot of potential purchasers. What is often better is to offer fairly priced products. Remember, raising money isn’t about profit margins, its about profit. And profit has two elements, profit margin and quantity. Sell more. Raise more.

6) Selling At The Wrong Time Talk to any elementary school parent and they will tell you this. School fundraisers come far too frequently. So frequently that they won’t support their school’s fundraisers at all. Most fundraisers happen in the fall. Jamming in many fundraisers is most definitely a bad idea. I’d suggest spreading fundraisers out over the year or running more successful fundraisers each time. Very few fundraisers work well at the end of the school year because parents have already given up. Running a green fundraiser around Earth Day in April can lend to a better solution.

7) Not Enlisting Enough Volunteers Fundraising can take a lot of effort. When choosing a fundraiser, remember there are multiple points where work is involved. The first is distributing any order forms and selling the product. The more volunteers here the better. The second step is collecting payment. For online systems, the volunteer time here won’t be needed and is clearly a benefit. I would recommend to shy away still from online only fundraisers as catalogs are tried and tested. Finally, when the products are sent, they can go straight to the customer or you will have to sort them. If you have to sort the fundraising products, plan on having many volunteers. If the fundraising company takes care of it, sit back and relax. But remember this one thing, the more the company does, the less profit you are likely to receive.

8) Forgetting The Hidden Costs High profit margins are great. Everyone loves 50% profit margins. They look so attractive. But if its too good to be true, it probably is. This common saying lends itself to fundraising just as all others. Many 40+% fundraisers do one of the following: charge for shipping, charge taxes on top rather than taxes included, charge for order forms, charge for prizes or charge for even the order forms themselves. Be sure to ask in advance! This makes a world of difference.

9) Not Being Organized This rule is simple but easily overlooked. Many volunteers have other projects and things on the go and its easy to forgot to stay organized. Make a list of everything that needs to be done, by whom and by when. Check the list as it becomes complete. Have a backup plan if someone is sick or if there is more work than what is expected. It makes a world of a difference.

10) Forgetting About The Media Are you raising money in a special way? May groups at Green Students Fundraising raise money for special charities. Send a press release to the local media. This will get the kids on TV and excited and garner a lot more visibility to what you are trying to do. Hey, you might even get a land a spot on Oprah!

This list doesn’t cover all the mistakes that school fundraisers often make but I hope it will make your fundraiser that much more successful. Have any tips or want to ask a question, you can shoot me an email by visiting my website below.

Good Luck! Green Corey

About the Author

Corey Berman is a recent graduate of Economics with a passion for steady-state economics which focuses on sustainability in economic development. He currently runs Green Students Fundraising, a company dedicated to greening and improving the school fundraising industry.